As you all know, every single feature on PhoneArena.com is accessible and absolutely free of charge to the visitors. We have never partnered with a third party intending to lure the audience into believing that purchasing a product or paying for a service will be beneficial. We do, however, allow paid advertisements in order to cover the expenses related to keeping the site up (hosting, staff, equipment, etc.). Therefore, it should be clear that it is in our best interest to keep our visitors and attract new ones, by providing the most unbiased phone reviews as soon as a device is made available to us. Nevertheless, we have to express our opinion about the units we are testing in terms of design, ease of use, functions, and features and compare them to other devices. In other words, we have to rate the cell phones we review. There have been many users, which seem to be unhappy with the ratings we give specific phones and we decided that they deserve a detailed explanation of the process. The PhoneArena Team consists of professional individuals with passion for mobile phones and extensive experience in the field as well. What we aim for is to review a phone while taking into account as many different user needs and preferences as possible. This means that our reviews do not present the point of view of a single person (the author), but instead, they encompass a much wider range of various views. Every device that falls in our hands gets inspected to the smallest detail, regardless of brand, class and features. You should understand that when rating a specific device, we take under consideration the following factors:

Class: The class of each cell phone is defined by the targeted customers` preferences regarding the cost, the luxury level, the multimedia features and so on. We rate the phones depending on the class they are in, and that is why e.g. lack of high-tech features is not a problem for luxury or budget phones. You are probably wondering why some entry-level phones have the same excellent score as the latest top shelf smartphone. This means that they both are very good, but only for their class. Could you compare a convertible with an SUV? Not really, because obviously they belong to different classes and are intended for different purposes. It is the same with cell phones.

Source: www.phonearena.com